Enquirer Consulting Group

Eastwall Buyer Map

Seth | Eastwall | October 2026

As of 15 Oct 2026

Eastwall's site describes a cloud consultancy that works on one major public cloud platform only, covering cloud architecture, application modernization, DevOps acceleration, compliance and security, and data and AI work.

Its case studies come from health software makers in radiation oncology and nuclear medicine, and its home page says its clients run from early-stage startups to publicly traded enterprises.

This map lays out the groups of organizations those buyers sit in, roughly how many there are, and who usually signs off at each.

Where the buyers sit

Rough counts, banded on purpose. A group with no clean public count says so rather than showing a number.

GroupOrganizations in the USUnder 20 staff20 to 99100 to 499500 or more
Software product and SaaS companiesabout 14,000about 11,000about 1,600about 640about 420
Makers of radiation therapy, imaging and electromedical equipmentabout 890not publishednot publishednot publishednot published
Hospitals and specialty hospitalsabout 2,900not publishednot publishednot publishednot published
Health technology software makers, a niche inside the software groupno clean public count
Mid-size companies in any industry with audit and compliance duties on their own applicationsno clean public count

US firm counts by industry code, banded deliberately.

What Eastwall sells and who buys it

From its own pages, Eastwall designs and builds on a single public cloud platform, moves older applications to cloud-native designs piece by piece, speeds up software delivery pipelines, and sets up security and governance that meet audit duties.

Its case studies show the buyer clearly. Software product teams in health care, often selling a SaaS platform into clinics, who need faster deployments, lower cloud spend and a release plan they can trust.

It sells through a free design consultation and points to its standing with the platform maker, including funding programs, credits and incentives it can bring to a project.

Eastwall's home page, about page, application modernization page and case study pages.

Who signs off at a software product company

RoleWhat they ownWhy a cloud partner matters to them
Chief Technology OfficerPlatform architecture and the product roadmapDecides whether to rebuild, replatform or keep running as is
VP of Engineering or VP of Software EngineeringRelease pace and team capacityWants deployments in minutes and engineers on features, not upkeep
Head of DevOps or Platform EngineeringPipelines, environments and uptimeFeels the pain of slow, manual environment builds first
Chief Financial OfficerCloud spend and vendor contractsSigns off when a review promises a lower, predictable bill
Founder or CEO at smaller firmsEvery large technical betOften the only signature needed below a certain size

Who signs off at medical equipment and health technology makers

These firms increasingly ship software alongside hardware, often as a hosted service tied to equipment in active patient treatment settings. Release risk and quality controls weigh heavily in every decision.

RoleWhat they ownWhy a cloud partner matters to them
President or CEOCommercial roadmapWants an outside, unbiased read of the cloud setup before major releases
VP of Software EngineeringThe hosted product and its delivery processNeeds a release plan that holds up under quality and regulatory review
Chief Product OfficerFeatures and market positionWants new features out on time without risking reliability
Chief Operating OfficerDemos, training and customer rolloutNeeds environments that scale fast for launches and events

Who signs off at hospitals and care providers

RoleWhat they ownWhy a cloud partner matters to them
Chief Information OfficerClinical and business systemsOwns the move of older applications off aging data centers
Chief Information Security OfficerSecurity, audit and complianceNeeds governance and monitoring that pass audits
VP of Applications or Director of Cloud InfrastructureDay to day platform runningWants automation that cuts the load on a small team

Who signs off at regulated mid-size companies

Across industries, companies that run their own customer-facing applications face audit and compliance duties as they grow. The Chief Information Security Officer or the head of IT usually owns the compliance case, and the CTO or CIO signs the modernization work that follows it. There is no clean public count for this group, as it cuts across every industry code.

Ten people to start with

The people who usually sign at the groups above, one a company. Work emails and phone numbers checked on Oct 15, 2026.

NameRoleCompanyWhereEmailPhone
Dmitri MezhevichChief Information OfficerRhythMedixWarrington, PAdmezhevich@rhythmedix.com+1 856 282 1080
Sanjay KumarChief Technology OfficerXiFinSan Diego, CAsanjay.kumar@xifin.com+1 858 793 5700
Pyeush GurhaChief Technology OfficerConcertAIMountain View, CApgurha@concertai.com+1 610 265 6344
Nick TerranoChief Technology Officer, Point of CareTELCORLincoln, NEnick.terrano@telcor.com+1 866 489 1207
Lakhvinder (Lucky) SinghChief Technology OfficerELLKAYSan Francisco Bay Area, CAlakhvinder.singh@ellkay.com+1 201 791 0606
Razvan AtanasiuChief Technology OfficerPaxeraHealthMinneapolis, MNrazvan.atanasiu@paxerahealth.com+1 888 430 0005
Alan NelsonChief Technology Officer and Co-founderRadformationNew York, NYanelson@radformation.com+1 844 723 3675
Sam AnwarChief Technology OfficereClinical SolutionsMansfield, MAsanwar@eclinicalsol.com+1 508 337 4230
Michal SofkaChief Technology OfficerCleerlyNew York, NYmichal.sofka@cleerly.com+1 203 905 0412
Prakash MenonChief Technology OfficerGlookoLos Altos, CAprakash.menon@glooko.com+1 650 720 5310

Where to start

Health software makers that look like the case studies

Every case study on the site is a health software maker in radiation oncology or nuclear medicine, and two of them say they chose Eastwall for its health care knowledge. Peer firms selling hosted software into oncology, imaging and clinical quality will recognize those stories at once, and their CTOs and VPs of Software Engineering are the first people to reach.

Lead with a spend and deployment review for the CFO and CTO together

The site's strongest proof is lower cloud spend alongside deployments cut from days to minutes. Offering the free design consultation as a short cost and deployment review gives the CFO a reason to sit in, which shortens the sign-off at software product companies where the CTO and CFO approve together.

Platform funding as the reason to start now

Eastwall says it is an approved supplier and active in funding programs that bring credits and incentives to a project. For startups and mid-size firms weighing a rebuild, that offsets part of the cost, and it gives a founder or CEO a concrete reason to start this quarter rather than next year.

Built from public federal registries and the company's own website, counts banded deliberately.

If a walk-through is useful, pick a time at cal.com/ecg.

Prepared by Matthew, matthew@enquirerconsulting.com.